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1. Marketing research an applied approach

by Kinnear, Thomas C; Taylor, James R.

Edition: 2nd ed.Publisher: New York McGraw-Hill 1983Availability: Items available for loan: Central Library, BUET [658.83/KIN/1983] (1).

2. Principles of marketing

by Kinnear, Thomas C; Bernhardt, Kenneth L.

Edition: 1st ed.Publisher: Texas Scott, Foresman 1983Availability: Items available for loan: Central Library, BUET [658.8/KIN/1983] (3).