000 00616nam a22002051 4500
001 24236
003 BD-DhUET
008 731212s1966 njua b 000 0 eng
040 _aDLC
_cDLC
_dBD-DhUET
082 0 0 _a658.8
_bNIC/1966
100 1 _aNicosia, Francesco M.
245 1 0 _aConsumer decision processes
_bmarketing and advertising implications
250 _a1st ed.
260 _aNew Jersey
_bPrentice-Hall
_c1966
300 _axviii, 284 p.
_billus.
_c24 cm.
490 0 _aPrentice-Hall international series in management
504 _aIncludes bibliographies
650 0 _aMarketing : Business
942 _cGB
999 _c24236
_d24236