000 | 00568nam a22002051 4500 | ||
---|---|---|---|
001 | 26058 | ||
003 | BD-DhUET | ||
008 | 720810s1959 nyua 000 0 eng | ||
040 |
_aDLC _cOAU _dBD-DhUET |
||
082 |
_a659.14 _bSEE/1959 |
||
100 | _aSeehafer, Gene F. | ||
245 | 1 | 0 | _aSuccessful television and radio advertising |
250 | _a1st ed. | ||
260 |
_aNew York _bMcGraw-Hill _c1959 |
||
300 |
_axv, 648 p. _bill. _c24 cm. |
||
490 | _aMcGraw-Hill series in marketing and advertising | ||
650 | 0 | _aRadio Advertising | |
700 | _aLaemmar, Jack W. | ||
942 | _cGB | ||
999 |
_c26058 _d26058 |