Quality function deployment approach for improving quality of yarn: a case of Beximco Synthetics Limited

Abstract

Quality Function Deploymt;mt (QFD) is a strudurcd approach 10defining customer needs or requirement~ and lrdTlslating them inlo speci]]e plans 10produee product 10meet those needs. The voice of customer is the teon to describe Lhcse stated and understand the need;; or requiremcnt~. The voice of customer is captured in a verity of way: direct interview or disclJ.'lSion, survey locus group CUSlomer Speci]]caIion, observation data, field report, collect data from customer hy electrical media de. this understanding of the customer needs is then summarized in a product planning matrix or "holJ.~eof quality"'. These matrices are used to translate higher level "what's" or needs into lower levels "how's" product requirements or technical characteristics to satisfy these needs. While the quality function deployment matrices are a good communication tool to each step in the process, the matrices arc the means and not the end. The real value is in the process of communicating and decision making with QFD. QFD is oriented towards involving a team of people representing the various functional departments that have involvement in product development: Marketing, Design, Quality Assurance, Manufacturing, rest Engineering. Finance, Product Support, etc. In the textile sector level of production and quality maintain is a very important factor in this eompetitiw market. In order 10 improve ils qllalily the companies needs to he aware of the expectation of its customer and how to satisfy them. The QFD methods arc applied in order to correlate the expectation of the customer and the internal quality indicators of this process. In this thesis the key process of the continuous supply our product polyester yarn to the market and to take a leading position for rextile sector in this competition market, identifying internal quality indicator associated with the expectation of the final customer. The objective of this work is to provide the companies lhat supply polyester yarn to different eustomer by different ways and all products are using the textile sector. Then we arc eollec!ing the information from different type of customer for improve the quality. This should also determine on which process, customers expectation while continuously improving quality. '[be expectation of the customer have to be gathered, analyzed and deaH with. We had chosen as a starting point the segmentation made by this company. Th~ results lcad to improvement in the b'lSic process. QlI.'llily must bc dcsigned inlo the product, not inspected into it. QlI.'llity can be defines as mccting customers needs and providing suptJrior valuc. This focus on satisfYing the custumer.s necds placc emphasis on tcchniquc such as Quality function deploymenl 10 help undcrstand those needs and plan a product to provides a superior value.