Yeck, John D.
Planning and creating better direct mail - 1st ed. - New York McGraw-Hill 1961 - xii, 387 p. ill. 24 cm. - McGraw-Hill series in marketing & advertising .
Includes bibliographies
Direct mail : Advertising
659.133 / YEC/1961
Planning and creating better direct mail - 1st ed. - New York McGraw-Hill 1961 - xii, 387 p. ill. 24 cm. - McGraw-Hill series in marketing & advertising .
Includes bibliographies
Direct mail : Advertising
659.133 / YEC/1961