Otteson, Schuyler F.
Marketing the firm's viewpoint [by] Schuyler F. Otteson, William G. Panchar [and] James M. Patterson. - 1st ed. - New York Macmillan 1964 - xiii, 718 p. illus. 25 cm. - The Macmillan marketing series .
Marketing
658.8 / OTT/1964
Marketing the firm's viewpoint [by] Schuyler F. Otteson, William G. Panchar [and] James M. Patterson. - 1st ed. - New York Macmillan 1964 - xiii, 718 p. illus. 25 cm. - The Macmillan marketing series .
Marketing
658.8 / OTT/1964