Consumer decision processes marketing and advertising implications
by Nicosia, Francesco M.
Series: Prentice-Hall international series in management.Publisher: New Jersey Prentice-Hall 1966Edition: 1st ed.Description: xviii, 284 p. illus. 24 cm.Subject(s): Marketing : BusinessItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
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General Book | Central Library, BUET Circulation section | 658.8/NIC/1966 (Browse shelf) | 1 | Available | 26647 |
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658.8/MEL/1960 Selling | 658.8/MON/1974 Management science in marketing | 658.8/NAR/1971 Marketing economy | 658.8/NIC/1966 Consumer decision processes | 658.8/OTT/1964 Marketing | 658.8/PAT/1977 Information methods | 658.8/PET/1985 Passion for excellence |
Includes bibliographies
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