Promotion: A behavioral view
by Boyd, Harper W; Levy, Sidney J.
Series: Prentice-Hall foundations of marketing series.Publisher: Englewood Cliffs Prentice-Hall 1967Edition: 1st ed.Description: 115 p. illus. 23 cm.Subject(s): Sales promotionItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
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General Book | Central Library, BUET Circulation section | 658.82/BOY/1967 (Browse shelf) | 1 | Available | 24831 |
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